Yearbook: Philadelphia Freedom School
Brief:
The Friends Neighborhood Guild site of the Philadelphia Freedom Schools summer program approached us about their need for a yearbook. Philadelphia Freedom Schools is a wonderful summer program that focuses on cultural enrichment through literature. Each scholar is required to read culturally rich books all summer long, while of course, having fun and taking trips.
Approach:
Capturing the moments of a memorable summer and the best times of a child’s life can be a challenge, but that’s exactly what we sought out to do. Taking on this project was no easy task, as all we had to work with were digital camera shots of the Freedom School Scholars and a thin outline of what content would be in the yearbook. That meant literally creating the publication from scratch, including the written content. With that said, that allowed us to be freely creative in the designing of this yearbook. Our goal was to make the yearbook stand the test of time, by retouching and enhancing the photographs to give them a “vintage” feel. Additionally, considering that this was another youth focused publication, we incorporated multiple colors and graphics that vary from page to page.
Delivery:
The outcome was a yearbook that aesthetically has the feel of a magazine. The yearbook’s photographs capture the feel of the moments of this memorable summer for the Freedom School Scholars. Overall, it’s a great yearbook that is reflective of a fun summer.
Posted on: 16.12.2009